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A) Open InnovationGo beyond corporate innovation for greater diversity of opinion and greater levels of innovation by establishing an Open program.Engaging third parties outside of your organization is often a key milestone in developing an innovation program. However, although Open Innovation has huge promise, it also has potential challenges. Many companies struggle with the question of:"How can I tap into the creativity of my customers, partners, and suppliers, allow them to collaborate in a secure environment, and still retain control of my innovation process?http://www.hypeinnovation.com/innovation-management/open-innovation/?goback=%2Egde_1851951_member_220447913B) FREE BOOKS on Open Innovation and Social Mediahttp://www.15inno.com/2012/08/16/freebooks/