Posted: 09/04/2017
This very interesting input from mdimat deserves its own Topic. Check it out and comment.We use social media for crisis and humanitarian mission as an initial entry tool. It work like this. When you spot a crisis situation somewhere in the world and you are task to fly there and help fix that place you don"t know anything about, the first priority is to understand what is going on, then to find local people who can help you. In the past you would typically spend weeks or even months before understanding and identifying useful people. Of course the organization wants you to achieve something concrete very quickly. Sometimes the consequence is that you launch projects without having understood the situation and found the right people; which is a stupid waste of everything eventually (time, money and credibility). But it"s like this, the boss and the donors, and the public opinion want quick visible actions and you need to move in the dark anyhow.Now we are systematically using social media early before flying in country. So when we arrive there we already have built a network with the people who know and those who can help. This is a revolution in humanitarian mission. I know that commercial companies do the same too. Another great advantage of that social media network is that you keep it forever. With some patience we have now people all over the world ready to inform and help us in case of emergency. All it took was to hire a few dedicated people who are minded to socialize over the internet.mdimat